Advertise in ZOOM

We rely on advertisers’ support to publish ZOOM and distribute it FREE to our communities on the Sunshine Coast. However, ZOOM is not a business directory or a magazine that has advertising on every single page. We also make sure that every advertising piece in ZOOM meets our high design standards.  As a result, advertisements in ZOOM get more attention from readers.

Advertising Rates

Our reasonable advertising rates enable advertisers to reap the rewards of repeat advertisingthe strategy that delivers their message to a broader audience, reaches new customers over a period of time and establishes top-of-mind awareness among their target consumers. The most effective way of building awareness is sustained advertising.

Custom Designed Advertisements

We at ZOOM pride ourselves in striving towards a high level of design quality in our pages. We also apply the same attention to detail and design to all advertising materials, whether they are submitted by advertisers or designed by ZOOM graphic designers. Submitted ad materials are subject to our creative director’s approval to ensure that they meet our design standards and pre-press specifications. For more information on print-ready file specifications, please contact us.

size dimensions rate per ad per issue
banner 8.2″ x 1.325″ horizontal $270 (limited spaces)
1/4 4″ x 4.875″ vertical or 8.2″ x 2.3375″ horizontal $385
1/3 4.7″ x 4.875″ square $475 (limited spaces)
1/2 4″ x 9.95″ vertical or 8.2″ x 4.875″ horizontal $715
full page 8.2″ x 9.95″ $1200
Effective 1 January 2017

Market Directory

Our Market Directory is an advertising section which follows a standard design format. The directory is divided into different sections: The Hub (general products and services), Artsense (art-related services), Flavours (food related services), and soon… Escapes (accommodations, resorts, spas and the like) and Clicks (web-based businesses and resources).  The directory is located in the back pages of each issue, so readers will have quick access to them. Advertising in the directory is affordable and allows businesses to have continued presence in ZOOM, an advertising approach that helps increase customers’ retention of business brands and services. In order for the directory to look attractive and uncluttered, a grid style is used with standard typography and a set of rules on photo or logo sizes is strictly followed.

size rate per ad per issue
small $115
big $195
Effective 1 January 2017

2017 – 2018 Publication Schedule

edition deadline for ad booking start of distribution
Fall/Winter 22 September 2017 mid October 2017
New Year 22 December 2017 mid January 2018
Spring 23 March 2018 mid April 2018
Summer 22 June 2018 mid July 2018
Fall/Winter 21 September 2018 mid October 2018

Full-colour Advertisements

ZOOM is printed using a full-colour process. Rates quoted above are for full-colour advertisements. We can print black and white ads, if your design calls for it, but we do not offer discounts for black and white ads.

Discounts

A 10% discount is extended to non-profit societies.

Preferred Placement & Bleeds

The decision on where to place your ad in the magazine is completely at the discretion of ZOOM’s editor. If you wish your ad to be placed in a specific location (ex. top right side of page 5), an additional 25% preferred placement fee will be applied to your advertising rate.

ZOOM allows for bleeds (where the ad goes to the edge of the page) for half page and full page ads only.  An additional 25% bleed charge will be applied to your advertising rate.

The Design of Your Ad

We pay careful attention to page layout and design in ZOOM. We know that our advertisers share the same view that effective ads are those that are eye-catching and well-designed. Our graphic designers will be most happy to assist you in creating an aesthetically appealing and effective ad – just send your logo, artwork and other relevant information to design@zoomsunshinecoast.com. Our design fee of $100.00 per ad may be waived based on the frequency of ad insertions or if the ad layout requires minimal work.

Required Format for Submitted Ads

Submitted ads need to be in high resolution PDF with all images at 300 dpi (CMYK) and with all fonts converted to outlines.

To receive a printed copy of our advertising kit and for print-ready file specifications, please contact us.

Use and Re-use

ZOOM is printed in British Columbia using FSC-certified paper. We know that you like to keep copies of ZOOM, but old issues may also be used by schoolchildren as material for making collages, paper crafts and other art projects!

Advertising Support

Production and free distribution of ZOOM is made possible by advertising support from local businesses and contributions from groups and private individuals. If you love ZOOM, please let our advertisers know that you appreciate their support for ZOOM.

Disclaimer

ZOOM is not responsible for any text, documents or photos submitted. Pages or photos in the magazine may not be reproduced, stored or transmitted in any form without prior written permission of the publisher.